Welcome to the Business Marketing References

Unearth all those extra treasures and additional ideas that Winston talked about on his unique audio magazine "Business Marketing"

If you'd like to purchase back editions of Business Marketing, they are available. In some cases we will have run out of the original copies, but we are always happy to burn a disk for you for just $20 each. Give us a call or order here.

December 2010

Track 2 - Five ways to build your business with social media (Terry Brock)

Visit Terry's website: www.terrybrock.com email him at terry@terrybrock.com, Skype him on marketerterryb.

Track 3 - Service standards: how, when and where to set them (Jurek Leon)

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

Track 4 - NOW-Powered Customer Service (part 2) - the first of the seven immutable principles (Ian Stephens)

Book available at the store page of www.ianstephens.net.au

Ph. +61 (0) 2 9680 1259

Track 5 -The seven steps to achieving social media marketing excellence, part 7 (Daniele Lima)

The Seven Steps: Overview

Daniele's Social marketing references:
http://search.twitter.com/
http://blogsearch.google.com/
http://technorati.com/
www.boardtracker.com
www.socialmention.com

Email Daniele on admin@roadscholarstraining.com or Visit his website: www.roadscholarstraining.com or call 0413 297 617

Track 6 - How to sell to big companies, part 2 (int. Jill Konrath)

www.sellingtobigcompanies.com

Blog: http://sellingtobigcompanies.blogs.com

Track 7 - How to guarantee a great business new year with Terry Brock, Jurek Leon & Winston Marsh

Visit Terry's website: www.terrybrock.com email him at terry@terrybrock.com, Skype him on marketerterryb.

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

November 2010

Track 2 - Now-powered customer service- the seven immutable principles (Ian Stephens)

Book available at the store page of www.ianstephens.net.au

Ph. +61 (0) 2 9680 1259

Track 3 - The amazing power of “free”- how smart businesses profit by giving something for nothing (Chris Anderson)

www.longtail.com

Chris Anderson's Twitter

Track 4 - Letter of the Month

Track 5 - How to sell to big companies (int. with Jill Konrath)

www.sellingtobigcompanies.com

Blog: http://sellingtobigcompanies.blogs.com

Track 6 - The simple secrets of sales success

Track 7 - Amazing things you can do with an i-Pad (Terry Brock)

Visit his website: www.terrybrock.com email him at terry@terrybrock.com, Skype him on marketerterryb.

View the video:

Track 8 - How to write a great letter, part 9

Track 9 - Team and customer promises: the why and how (Jurek Leon)

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

Track 10 - The seven steps to achieving social media marketing excellence, part 6 (Daniele Lima)

The Seven Steps: Overview

Daniele's Social marketing references:
http://search.twitter.com/
http://blogsearch.google.com/
http://technorati.com/
www.boardtracker.com
www.socialmention.com

Email Daniele on admin@roadscholarstraining.com or Visit his website: www.roadscholarstraining.com or call 0413 297 617

October 2010

Track 2 - Has there been a renaissance in your business?

Track 3 - Getting value when people “pick” your brain (Terry Brock)

Visit his website: www.terrybrock.com email him at terry@terrybrock.com, Skype him on marketerterryb.

Or Get-Terry-Now (Pick Terry's Brain)

Track 4 - The seven steps to achieving social media marketing excellence, part 5 (Daniele Lima)

Daniele's Social marketing references:
http://search.twitter.com/
http://blogsearch.google.com/
http://technorati.com/
www.boardtracker.com
www.socialmention.com

Email Daniele on admin@roadscholarstraining.com or Visit his website: www.roadscholarstraining.com or call 0413 297 617

Track 5 - Great ideas from a florist that will work for you (int. with Stu White)

Jodie McGregor Flowers: www.jodie.com.au

Ph: 02 9958 8666

Track 6 - Letter of the Month

Track 7 -Maximizing add on sales for health professionals, part 2 (int. Craig Truscott)

Ph: 07 5557 6555

www.vasylimedical.com.au

Track 8 - How to write a great letter, part 8

Track 9 - What to do when the customer is not always right! (Jurek Leon)

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

Track 10 - A marketer’s “no disasters” checklist, part 3

Denny Hatch's website

“The Checklist Manifesto” by Dr. Atul Gawande

Track 11 - How to build a business from scratch in a country town… or anywhere! Part 2 (int. Nola Brown)

Ph: 03 5382 0029

www.horshamrealestate.com.au

September 2010

Track 2 - How to write a great letter, part 7

Track 3 - Twelve great tips to grow your business from Kerry McEvoy

www.maxfitnesscollege.com

Track 4 - How to build a business from scratch in a country town… or anywhere! (int. Nola Brown)

Ph: 03 5382 0029

www.horshamrealestate.com.au

Track 5 - Letter of the Month

Track 6 - Maximizing add on sales for health professionals (int. Craig Truscott)

Ph: 07 5557 6555

www.vasylimedical.com.au

Track 7 - Gain a competitive advantage through cloud computing with Terry Brock

Visit his website: www.terrybrock.com email him at terry@terrybrock.com, Skype him on marketerterryb.

Track 8 - A marketer’s “no disasters” checklist

Denny Hatch's website

“The Checklist Manifesto” by Dr. Atul Gawande

Track 9 - How to handle inappropriate comments, with Jurek Leon

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

Track 10 - Creating headlines that work

Track 11 - The seven steps to achieving social media marketing excellence, part 4 (Daniele Lima)

Daniele's Social marketing references:
http://search.twitter.com/
http://blogsearch.google.com/
http://technorati.com/
www.boardtracker.com
www.socialmention.com

Email Daniele on admin@roadscholarstraining.com or Visit his website: www.roadscholarstraining.com or call 0413 297 617

August 2010

Track 2 - Three experts look at business, part 1 (Jurek Leon, Terry Brock & Winston Marsh)

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

Visit Terry's website: www.terrybrock.com or email him at terry@terrybrock.com, or Skype him on marketerterryb

Track 3 - The seven steps to achieving social media marketing excellence, part 3 (Daniele Lima)

Social marketing references:
http://search.twitter.com/
http://blogsearch.google.com/
http://technorati.com/
www.boardtracker.com
www.socialmention.com

Email Daniele on admin@roadscholarstraining.com or Visit his website: www.roadscholarstraining.com or call 0413 297 617

Track 4 - A marketer’s “no disasters” checklist

Denny Hatch's website

“The Checklist Manifesto” by Dr. Atul Gawande

Track 5 - Letter of the Month

Track 6 - Entrepreneurs are born not made, part 3 (int. Heidi Richards Mooney)

Visit her website www.HeidiRichards.com

See the Quirky Marketing Calendar

Track 7 - Local area marketing: get yourself up on Google

Visit http://google.com/local/add

Making Your Website Work (PDF instructions)

Track 8 - How to foster disloyalty with Jurek Leon

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

Track 9 - Five steps to succeed today with Terry Brock

Charles Brock: tribute

Visit his website: www.terrybrock.com email him at terry@terrybrock.com, Skype him on marketerterryb.

Track 10 - How to write a great letter, part 6

July 2010

Track 2 - Using the average sale as a motivator (Jurek Leon)

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

Track 3 - Reflections on building a great business, part 3 (int. Graeme Wright)

You can contact Graeme via phone: [+64] 3 5775 007 (NZ)

or email: gjwright@xtra.co.nz

Wrights Outdoor Equipment Centre Website

Track 4 - Entrepreneurs are born not made, part 2 (int. Heidi Richards Mooney)

Visit her website www.HeidiRichards.com

Track 5 - Letter of the Month

Track 6 - Making sure that salespeople keep on selling (interview Robin Daubeny, part 3)

Call: 0410 615 781 or Email: rdaubeny@optusnet.com.au

Track 7 - A first look at the iPad (Terry Brock)

Visit his website: www.terrybrock.com email him at terry@terrybrock.com, Skype him on marketerterryb.

Track 8 - The seven steps to achieving social media marketing excellence, part 2 (Daniele Lima)

Email Daniele on admin@roadscholarstraining.com or Visit his website: www.roadscholarstraining.com or call 0413 297 617

Track 9 - How to write a great letter, part 5

Track 10 - Three experts look at business, part 1 (Jurek Leon, Terry Brock & Winston Marsh)

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

Visit Terry's website: www.terrybrock.com or email him at terry@terrybrock.com, or Skype him on marketerterryb

June 2010

Track 2 - The seven steps to achieving social media marketing excellence, part 1 (Daniele Lima)

Email Daniele on admin@roadscholarstraining.com or Visit his website: www.roadscholarstraining.com or call 0413 297 617

Track 3 - How to write a great letter, part 4

Track 4 - Three quick things you can do to stay ahead of your competition, part 4 (int. Ed Primeau)

Email Ed: ed@primeauproductions.com or visit his website: www.primeauproductions.com or call 0011 1 800 64 74 281.

Track 5 - Letter of the Month

Jodie McGregor Flowers, Annandale NSW call (02) 9566 1999, vist the website: www.jodie.com.au or email: flowers@jodie.com.au

Track 6 - Making sure that salespeople keep on selling (interview Robin Daubeny, part 2)

Call: 0410 615 781 or Email: rdaubeny@optusnet.com.au

Track 7 - Reflections on building a great business, part 2 (int. Graeme Wright)

 

Track 8 - Social media and time management (Terry Brock)

Visit his website: www.terrybrock.com email him at terry@terrybrock.com, Skype him on marketerterryb.

Track 9 - Entrepreneurs are born not made (int. Heidi Richards Mooney)

Visit her website www.HeidiRichards.com

Track 10 - How to become the person of choice… (Brenda Eckstein’s 10 tips)

Visit her website www.strategy-leadership.com

Track 11 - Seven steps to improve your product knowledge (Jurek Leon)

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

May 2010

Introduction - The Little Things That Drive a Sane Person Mad

Track 2 - The big 4 of social media with Terry Brock

Visit his website: www.terrybrock.com email him at terry@terrybrock.com, Skype him on marketerterryb.

Track 3 - Making local sponsorships work for you

Track 4 - Three quick things you can do to stay ahead of your competition, part 3 (int. Ed Primeau)

Email Ed: ed@primeauproductions.com or visit his website: www.primeauproductions.com or call 0011 1 800 64 74 281.

Track 5 - Talking the language of love to customers (int. Dr Janet Hall)

Call: +61 3 9419 3010 visit her website www.drjanethall.com.au or email info@drjanethall.com.au

Track 6 - How to write a great letter, part 3

Readability Scores

Track 7 - What to say to your database… Jurek Leon explains

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

Track 8 - Making sure that salespeople keep on selling (interview Robin Daubeny)

Call: 0410 615 781 or Email: rdaubeny@optusnet.com.au

Track 9 - Letter of the Month

Track 10 - Reflections on building a great business (interview Graeme Wright)

April 2010

Track 2 - Getting buy in from team members (int. Phillip Fernandez)

Call 1300 747 389 or visit his website: www.businesswizards.com.au

Track 3 - How to write a great letter, part 2

Track 4 - Getting your team members to always wear name badges (Jurek Leon)

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

Jurek's books are at Bobs Books.

Track 5 - Building a business from broke- a reflection (int. Carol Jones)

Visit her website, www.SimpleSolutionsForDifficultProblems.com or Google "ironing board cover lady" to reach Carol's blog (or click here).

Track 6 - How to develop your sales technique

Track 7 - Top Twitter tips from Terry Brock

Visit his website: www.terrybrock.com email him at terry@terrybrock.com, Skype him on marketerterryb.

Track 8 - Three quick things you can do to stay ahead of your competition, part 2 (int. Ed Primeau)

Email Ed: ed@primeauproductions.com or visit his website: www.primeauproductions.com

Track 9 - Letter of the Month

Track 10 - Three steps to becoming a great listener (int. Tim Hawkins)

Call 0433 LEADER (0433 532 337) or visit Tim's website: www.leadersunlimited.com.au

Track 11 - More great marketing ideas

Catie Copley

March 2010

Track 2 - Building relationships: the KLTE formula with Terry Brock

Visit his website: www.terrybrock.com email him at terry@terrybrock.com, Skype him on marketerterryb.

Track 3 - Letter of the Month

Track 4 - Three quick things you can do to stay ahead of your competition (int. Ed Primeau)

Email Ed: ed@primeauproductions.com or visit his website: www.primeauproductions.com

Track 5 - How to be an inspiring leader, part 2 (int. Tim Hawkins)

Call 0433 LEADER (0433 532 337) or visit Tim's website: www.leadersunlimited.com.au

Track 6 - How to write a great letter, part 1

Track 7 - Seven steps to managing your team members for success (int. Phillip Fernandez)

Call 1300 747 389 or visit his website: www.businesswizards.com.au

Track 8 - The top 10 questions to ask about your target market: the million dollar check list

Dan Kennedy's website: www.dankennedy.com

Track 9 - Handling criticism (Jurek Leon)

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075.

You can also email him via: info@terrifictrading.com

Jurek's books are at Bobs Books.

Track 10 - More great marketing ideas

Track 11 - Building a business from broke, part 9 (Int. Carol Jones)

Visit her website, www.SimpleSolutionsForDifficultProblems.com or Google "ironing board cover lady" to reach Carol's blog (or click here).

February 2010

Track 2 - Good passwords keep you out of trouble!

Read more about password security: www.imperva.com

Track 3 - Building a business from broke, Part 8 (Int. Carol Jones)

Visit her website, www.SimpleSolutionsForDifficultProblems.com or Google "ironing board cover lady" to reach Carol's blog (or click here).

Track 4 - Categorising your clients for profit (Jurek Leon)

Visit Jurek's website: www.terrifictrading.com or call +61 8 9312 1075. You can also email him via: info@terrifictrading.com

Jurek's books are at Bobs Books.

Track 5 - Some great marketing ideas

Some great mailing campaigns here. Also visit: www.crowneplaza.com.au

Track 6 - No more excuses! Five accountabilities for personal and organizational growth, Part 4 (int. Sam Silverstein).

Visit his websites:www.nomoreexcuses.me and www.samsilverstein.com

Track 7 - Letter of the Month

Track 8 - A different way of computing with Terry Brock

Visit his website: www.terrybrock.com email him at terry@terrybrock.com or Skype him on marketerterryb.

Track 9 - How to run productive and engaging meetings, Part 2 (int. Michael Podolinsky)

Visit Michael’s web site www.michaelpodolinsky.com or e-mail him mike@michaelpodolinsky.com You can also obtain Michael's books here.

Track 10 - How to be an inspiring leader (interview Tim Hawkins)

Call 0433 LEADER (0433 532 337) or visit Tim's website: www.leadersunlimited.com.au

Track 11 - Reflections on the Apple i-Pad with Terry Brock

January 2010

Track 2 - Great ideas for attention-getting headlines

Track 3 - Five great ways to annoy the daylights out of prospects , with Terry Brock - Terry's website at www.terrybrock.com email him at terry@terrybrock.com, or Skype him on marketerterryb

Track 4 - Getting your elevator speech right, Part 4 (interview Brian Walter). See Brian's video on www.extrememeetings.com. Email him at info@extrememeetings.com, or ring him in the U.S. on +1 425 837 0669
Track 5 - Tips for a great start to the new year, with Jurek Leon. www.terrifictrading.com. Jurek's books are at Bobs Books.
Track 6 - No more excuses! Five accountabilities for personal and organizational growth, Part 3 (int. Sam Silverstein). Visit his website www.nomoreexcuses.com or phone him on +1 31 4878 9252 or email Sam at sam@samsilverstein.com
Track 7 - If I only had one New Year's resolution and could read one book, what would they be? (Brock, Leon & Marsh)
Track 8 - Building a business from broke, Part 7 (interview Carol Jones). Google "ironing board cover lady" to reach Carol's blog. Map of where she is. Visit her website, www.SimpleSolutionsForDifficultProblems.com, phone her on 02 6358 8511 (or from overseas +612 6358 8511), or email her at interfaceaustralia@bigpond.com. Her blog is here.
Track 9 - How to run productive and engaging meetings (int. Michael Podolinsky) - Visit Michael’s web site www.michaelpodolinsky.com or e-mail him mike@michaelpodolinsky.com    Obtain Michael's books here.
Track 10 - Letter of the month
Track 11 - Looking ahead for the year (Brock, Leon & Marsh)

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