Two excellent adverts

It’s not often that you see two excellent adverts on the same page of a newspaper; in fact, it’s probably not often that you see even one excellent advertisement on any page of a newspaper. Now, I’m not saying these are the epitome of excellence or that they can’t be...

Make every day a great day

When my beloved Millie (the pink and purple eared and tailed Groodle who was the apple of my eye) died last Christmas her last wish was that we replace her with another dog as soon as possible. Within a matter of a few days we were able to find Kahlee, a rescue dog...

Dealing with spam

You know those emails we all get… telling us that there’s money for us in Nigeria or some other highly unlikely tale? Well, here’s what one guy did about it and, because I got the info from Gary North’s newsletter which I mention occasionally, I’ll do him the courtesy...

Are you ready for the disappearance of cash?

Here’s a great article from The New York Times which says “In urban China, hardly anyone is using cash anymore. Across the country’s cities, the rapid growth of mobile payments is making cash all but obsolete.” Read it here Pick Winno’s Brain If you’ve got...

Make them feel welcome

You know from my reports that I love my dogs and they always accompany me on my walks which always culminate in coffee. The trouble is that, although many coffee shops welcome my canine cobbers, just as many think they’re a nuisance and want to banish them. So, the...

Measure the results of your ads

Many business people make a very costly mistake when talking with prospects or new clients, customers, and patients for the first time. The mistake? Discover how to turn letter boxes into money boxes! Get “The magic slot that can generate you endless prospects and...

Sticking to the knitting

If you have the doubtful pleasure of following my writings on a reasonably regular basis you will know that me and my mates (yes, bad grammar, but English as she is spoke) love to go out bike riding where the ultimate enjoyment is stopping for coffee to tell lies and...

Never assume people know what you do!

When you are in the business of offering a service, people will come to you for information, advice, ideas, assistance and suggestions. This being the case, you have a responsibility to deliver. Don’t succumb to the curse of assumption – that is don’t ever assume that...

Another commercial

You’ll need to have a box of tissues handy before you view this one. I’ve got to admit I’m still a little choked up. What Christmas spirit and how beautifully portrayed! It’s titled “A Christmas Gift for Grandpa”. Relocation Sale! Get these 2 great...

What is local area marketing?

In a recent blog Salmat, who are probably the biggest letter boxing outfit in Australia, talked about local area marketing from a big boys perspective. But, if you are a small business, you can do even better than the big boys if you focus on well planned campaigns...