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Category Archives: Uncategorized
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Audio books!
, Those wonderful people at Clouston & Hall I often talk about have a list of audio books at steeply discounted prices. Ideal if you want to put them on your digital device. See http://tinyurl.com/kd5d4av
Categories Uncategorized
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Some advertisers have money to waste.
, With Mother’s Day just gone and millions of mothers having had breakfast in bed (and probably all over the bed!) and receiving lots of sincerely given but unwanted presents I had to laugh at some of the suggestions that advertisers …
Categories Uncategorized
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What do you reckon?
, Recently it was reported that the Channel 9 network had declined to run this Greenpeace commercial because they believed it was “offensive”. I’m not sure who they felt it offended… viewers or Coca Cola but I suspect it was the …
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Lessons on the run, 1: Road markers
, I think I may have already subtly revealed (or was I more obvious than that?) that I’m back into doing a bit of running. Not that I’m trying to get back to my marathon running days but rather just to …
Categories Develop yourself, Tales, Uncategorized
Tags Develop yourself, ideas, Inspired thinking, Reflections
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Every mans’ dream!
, Hitting the male on the head!
Categories Marketing that works, Tips & Tricks, Uncategorized
Tags Ads and Advertising, Clever, Creative, Inspired thinking, Stand out
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Just a quick note!
, Hi Everyone, Hope your all having a f-a-n-t-a-s-t-i-c Friday. Just wanted to let you know that our office is offline (server problems) and has been since yesterday afternoon. We hope that the matter will be fixed within the next 24 …
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“Mobilising” your web site!
, Make sure visitors get the need to know info on their digital devices!
Categories Uncategorized
Tags Ads and Advertising, Customer Service, digital devices, i pads, ideas, Marketing, Stand out, Technology, web site
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When it happens to you!
, Many of my clients are health professionals and I’ve written many adverts and produced many radio and TV commercials that start with a headline like “Do you hide your smile…?” or “Are you too embarrassed to smile?” or “Missing a …
Categories Uncategorized
Tags caring, dentists, great customer service, missing teeth, Service
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Another video commercial – Jim Beam
, The makers of booze are pretty skilled at making commercials that appeal to their target market, young men and, increasingly, young women. This one probably wouldn’t get an airing on free to air TV but probably goes gangbusters on the …
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What makes something go viral:
, The answer is who really knows? It seems though it almost always has to involve either humour or pathos… either make us laugh out loud or tug at the heart strings. The difficulty, if you are an advertiser is though, …
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