How can I motivate my staff?
1. Do they know what you want?
2. Know what they want!
3. You get back what you give
4. Adults are just big kids
5. Recognition is rewarding
How can I write a catchy headline?
Don't be the best kept secret in town!
1. Remember A.I.D.A
2. Who is your target?
3. Speak plainly!
4. WIIFM - Create desire and incentive
I'm scared about public speaking!
Are you smart, successful... and scared of public speaking?
Barbra Streisand and Michael Jordan have more in common than you might think. Something we can all learn from!
Why doesn't my website work?
1. Who's your ideal visitor?
2. What do they want to know?
3. What do they need to know?
4. What do you want them to do?
5. How will they find you?
5 myths about business plans
1. You don't have to be a genius
2. Planning is worth the investment
3. Even simple businesses need plans
4. Put it on paper - don't risk forgetting
5. Plans make you proactive
Make your business thrive!
Find out how to:
1. Get an endless supply of prospects
2. Make the maximum from each sale
3. Love your prospects to death!
- Not just a pencil pusher!
The word we most often associate with accountants is “boring” but there’s an accountant in Palmerston North, NZ, who is far from boring. The only place he does any pencil pushing is in his front garden where these three pencils …
- Another commercial
Pardon me for delving back into the past, probably before many of you were born, but I read recently of the passing of my wife’s alter ego, Mrs Marsh (of Colgate toothpaste fame). My kids all grew up around the …
- Seeking referrals is critical.
Because it is such a hugely important source of prospects its worthwhile focusing on word of mouth referrals, endorsements or third party recommendations. It’s important to remember that, if you are a retailer, a tradesperson or a manufacturer, around 80% …
- What will dogs do next?
The other day I met a Groodle who is an Assistance Dog. They are trained to alert their diabetic owners in advance of low or high blood sugar events before they become dangerous. The owners can take steps to return …
- Get out there!
I went to a free seminar last night and I can tell you that free was the price I should have paid! However, I’ll bore you with the reasons why in a later blog. However, I did run into a …
- Put Out a Press Release!
If you’ve got great a story to tell its well worth getting it out to the media which reaches your market. If it’s of interest to people in your local area, for instance, then trying to get your story in …
- This guy is great… don’t miss him!
Hear this guy this weekend!
- Simple but powerful.
I don’t know how this commercial escaped me at the time but maybe coz it was screened in the USA during the London Olympics (and I don’t think it aired out our way). Although Nike weren’t Olympic sponsors it apparently …
- Don’t miss this great opportunity whatever you do!
Open Doors at McDonalds: If you want to see how the world’s most successful franchise and master of systems does it, you won’t want to miss the opportunity to take this tour. It’s a chance to understand how they do …
- Perving for profit
I really do get disappointed and, yes, sometimes outraged, by the way advertisers portray women in advertisements. Now I have nothing against using images of women, or men for that matter, to illustrate the point of an advertisement. After …
- How To Write A Great Advertisement
How To Write A Great Advertisement If you've got something good, you've got to tell people about ...
- The Three Black Boxes of Business
The Three Black Boxes of Business There are three black boxes which you must have in your busines ...
- Script it! Say it! Sell it!
Now you can earn $500 to $5000 per day as a professional speaker and be treated like a celebrity eve ...
- How to Hold an Audience in the Palm of Your Hand
If you're one of the many thousands of people who are absolutely petrified by the thought of standin ...
- Words That Sell by Richard Bayan
The first real improvement to the thesaurus since Roget, Words that Sell is an indispensable guide t ...