Letter of the Month (4)
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Dear American Express Customer:
American Express needs YOUR feedback. We would like you to take part in a brief survey about American Express. It will take approximately 5-7 minutes of your time. Your participation will provide us with valuable feedback and help American Express develop initiatives to better meet your needs. Please note this study will be running for a limited time.
We have commissioned Marketing and Planning Systems, an independent marketing research firm, to conduct this survey with a select group of our customers. Be assured this study is for research purposes only and your responses will remain confidential. At no time will you be asked to purchase anything, and no one will contact you as a result of your participation.
To access the survey, choose which works best for you from the following options:
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METHOD 1
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Click on the address below (if that doesn't work for you, copy and paste the text into your browser's address bar).
https://surveys.mapsnet.com/surveys/iVoiceInt/Entry.htm?PIN=8771-111111111-03
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METHOD 2
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Go to the following website and either enter (or copy and paste) the PIN given below:
https://surveys.mapsnet.com/surveys/iVoiceInt/welcome.htm
PIN: 8771-111111111-03
If you have any questions or technical problems while taking the survey please e-mail Julia Henderson at: Julia.Henderson@mapsnet.com. Please visit http://www.mapsnet.com/privacy.html for information on Marketing and Planning Systems' survey privacy policy.
Thank you in advance for your participation. We look forward to hearing from you!
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from Winston Marsh's Business Marketing, November 2006
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