Marketing mistakes
you must avoid at all costs!

 

The list broker widow face envelope

The list brokers letter

 

The beautiful but unexciting invitation

The beautiful but still unexciting follow up

The envelope the above came in

 

The 3M letter
promoting Post-it notes without a Post-it note

Outside:

Inside:

 

The fitness trainer’s photo

(Withheld for obvious reasons.)

 

The accountant’s flyer

 

The fork lift flyer

Outside:

Inside:

 

The referral letter