Attitude is everything!

Recently one of my dentist clients told me he had asked his team members to go into the shopping mall, approach passersby and give out flyers. They had not been getting good responses. Were there any tips I could give to help them out? Well of course there were so I...

Stupid signs

Occasionally I’ll spend some time talking about the good, the brave and the ugly when it comes to outdoor advertising signs. In other words some signage that makes sense and some that doesn’t. I’m often reminded of a sign I saw many years ago, lovingly erected by a...

Check your web site NOW!

With all the commotion about Google changing its search parameters and downgrading the results for sites that aren’t mobile friendly you might like to check out your website for friendliness. Do it here.  

Opportunity lost

I called into a bike shop today to buy a pair of bike gloves. Nobody greeted me as I went in, and I wandered around the store trying to find the gloves I needed. After about 5 minutes, a head appeared from beneath the counter and I discovered that the head belonged to...

Another commercial

The reason for this brilliant commercial is taken straight from the creator’s site… “This Girl Can is a national campaign developed by Sport England and a wide range of partnership organisations. It’s a celebration of active women up and down the country...