by Winno | Mar 30, 2015 | Customer service
Interesting job In the poll of what people look for in their work this was the most important requirement. People want a job that has variety and interest. That’s probably what you reckon they’ve got. Every day your sales people are out in the marketplace looking at a...
by Winno | Mar 27, 2015 | Marketing that works
I have often written about external signage and that you must remember to make it stand out because I don’t see the value of having signs that blend into the background like so many do! For example, medical and veterinary practices love having signs that feature white...
by Winno | Mar 23, 2015 | Customer service, Learning to lead
Reward Many people think that money is the top motivator for most Australasian team members. Sure, pay is important, but it’s not the most important factor. Your team members just want to feel their efforts are valued and that they are earning rewards in line with the...
by Winno | Mar 21, 2015 | TV Commercials
Now these three commercials from IKEA really get their message across with a bit of humour and no spoken audio. You’ll realise how well you understand their message when you see them, I think! “Cerdo limpia tu casa” roughly translates as “Pig clean your house!” Watch...
by Winno | Mar 18, 2015 | Marketing that works
Almost every retailer and many professionals rely on passing trade to generate business. Why is it then they sometimes try and stop people coming into their premises? Sounds strange doesn’t it? But it’s true. How often have you passed a business and seen signs in...
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