by Winno | Mar 26, 2014 | Marketing that works
Seminars work well and people like them because they are a relaxed and informal way in which people increase their knowledge. Obviously, participants attend because they want something and are looking for answers. Seminars afford an excellent opportunity for people to...
by Winno | Mar 24, 2014 | Develop yourself
In this digital age everyone has a camera and their pictures of you, for better or worse, get posted everywhere on the all pervasive social media. So, what does it mean? Quite simply, always be conscious that that picture of you may turn up where you wished it...
by Winno | Mar 21, 2014 | TV Commercials
At around two and a have minutes here’s one of the longest TVC’s I’ve seen and I’m sure that it wasn’t made just for TV but more in the hope that it might go viral on the internet. Titled Lotto ‘Lucky Dog’ it was made by DDB NZ and The Sweetshop and even...
by Winno | Mar 19, 2014 | Marketing that works
In the seminar scenario the building of this “willing to do business” relationship is a three step process. Firstly, participants are disturbed by gaining an appreciation and understanding of some basic, simple facts. This disturbance can either have the...
by Winno | Mar 17, 2014 | Learning to lead
Well if you strip away the drugs, bad language, sex and all the rest of the salacious stuff and suspend your judgment on the rights and wrongs there are a number of great lessons for business people to take away from award-winning movie “The Wolf of Wall...
Recent Comments