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Welcome to the Business Marketing References

Unearth all those extra treasures and additional ideas that Winston talked about on his unique audio magazine “Business Marketing”

Missed the first installment of a facinating interview? Back editions of Business Marketing are avaliable! Give us a call on 03 9803 7555.


January 2012

Track 2  

Mobilise your website… NOW!

Track 3  

How to make your brochures work their backsides off (Jurek Leon)
Check out Jurek's website for great information and a range of books - www.terrifictrading.com

Track 4  

Stay with prospects until they buy or die!

Track 5  

Some simple marketing rules to remember, part 5

Track 6  

Easy ways to send great video messages and generate business with blogs (Terry Brock with Winston Marsh)
Check out more info from Terry (w: www.terrybrock.com /
e: terry@terrybrock.com / Skype: marketerterryb)

Track 7  

Letter of the Month - A fantastic way of developing great new prospects (interview Tim Arrowsmith)
Tim contact details (m: +64 21 221 4416 / e: timothy.arrowsmith@gmail.com)

Track 8  

The power of stories (interview Reg Polson)
Check out more info from Reg (w: www.polson.com.au/ e: reg@polson.com.au / p: +61 3 9889 4455)

Track 9  

“How’s things”… a mighty powerful question! More info...

Track 10  

How to recruit, select and retain great people (interview with Trevor O’Sullivan)
Check out more info from Trevor (w: www.dtssydney.com /
e: trevor@dtssydney.com / p: +61 2 9360 5111)


Archives: 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 20102011

  • The “bar of soap letter”

    One of the big problems for many people selling their products or services is getting into see the decision maker. I’m not a big wrap for cold calling unless you love getting knock backs so I always believe that you …

  • Do it!

    Here’s another idea that may help you kick butt (that is… achieve results) in the New Year. They are a mix of business and personal ideas so that whether you are in your own business or work for a boss there are some action ideas for you.

  • A fantastic headline and story!

    One of the classic adverts of all time began with the headline “They laughed when I sat down at the piano but when I started to play…” It went on to tell the story of how a socially inept guy treated with …

  • Another Commerical: St. Valentines Day

    Although not mentioned in the TVC, this was released around Valentines’ Day and features a guy getting dinner for his partner with the preparations tragically interrupted. Really it’s a brand builder for the insurance company.  

  • Dropping in letterboxes

    Here's a funny one which arrived in my mailbox the other day!

  • Making social media work

    Social Media advertising for Facebook, Google or email...

  • Making custom tabs on your business Facebook page

    Information on how to setup a Facebook fan page for your business!

  • Big boy hits school

    I’ve been busy posting pics of my grandchildren on FB and wanted to set the record straight! Not everyone at our office is ancient. Some have kids, young ones at that. Michele, my PA, for instance just sent her son …

  • Promises!

    Here’s another idea that may help you kick butt (that is… achieve results) in the New Year. They are a mix of business and personal ideas so that whether you are in your own business or work for a boss there are some action ideas for you.

  • You must read this article!

    An article worth reading from Gihan Perera