How market orientated is your business?

 

 

 

Yes

No

1.

Do your staff really understand how business works (and not think that the money left after they’re paid is yours)?

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2.

Has your frontline staff been sent on a skills improvement (as opposed to product understanding) training course in

the last year?

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3.

Does your business’s promotional material focus on the benefits of the services and products that you provide?

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4.

Do you obtain the majority of your new clients through the recommendation of current clients.

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5.

When it come to prices, do your clients believe they get value for money?

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6.

When and if you hold a seminar or workshop for clients do you always have a definite follow-up plan?

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7.

Do your clients see you as an enthusiastic source of ideas, suggestions, help and advice?

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8.

Have you undertaken an exercise in the last year to determine client satisfaction with your services?

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9.

Do you or a senior member of your staff call or visit important clients at least once a year?

 

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