When I talk about and signs and billboards I always stress that it’s a great idea to use colours that stand out. My preferred colours for signage are red and yellow (think about the multinationals that use them – Maccas and Shell) for that reason… they stand out like the proverbial!
Then it’s the wording on a sign that must get the observer’s attention! I have an intense aversion to signs that are of the name, rank and serial type, for example, Dr Bill Smith, Veterinary surgeon. I would much prefer a big sign, in red on yellow, reading “Crook pets fixed here!” That really gets attention and is absorbed.
So thanks to Social Media Expert, and my great friend Gina Carr, for this marvellous demonstration of what I mean https://www.facebook.com/GinaCarr/posts/10208443084416791
Invest $40 and turn your business into a money machine!
Discover the 3 black boxes to get your business really firing!
Get them working for you and start making the money to prematurely retire to the beaches of the world while you are still young and fit enough to enjoy it.
In a former dental life Winno did a great sign for me. Pain Free Dentistry and in smaller writing for most people . Done in red with a white background.
Some years later when Winston went to a seminar by a specialist sign writer showing the top 20 signs ever seen by him and low and behold there was Winno’s sign showing up in Queensland all the way from Mildura. Now that’s marketing!
That’s the quality of him as a marketer so if you need help ring him.
Looks like a terrible place!!!!!!
Love Gina’s example and your comments, Winston.
I reckon your veterinary sign needs to be angled with two facings. On the other have “Honest pets fixed here too”.