by Winno | Mar 30, 2016 | Develop yourself
I don’t know about you but I reckon painting anything around home is a pain in the butt. When I try painting more paint gets where it shouldn’t than where it should! It’s a task I avoid with alacrity and enthusiasm but sometimes the place just needs...
by Winno | Mar 28, 2016 | Customer service
Remember that when a customer does business with you it may be routine for you because you have probably done similar transactions hundreds of times for many customers, but it may be a rare experience for the customer. As a case in point, consider a customer...
by Winno | Mar 25, 2016 | Marketing that works
Heather Fletcher writing in a recent edition of Target Marketing magazine says that research done in the USA by Experian Marketing Services during the last quarter of 2015 suggests that you should: Send during the early morning, because transactions surpass email...
by Winno | Mar 21, 2016 | Marketing that works
When I talk about and signs and billboards I always stress that it’s a great idea to use colours that stand out. My preferred colours for signage are red and yellow (think about the multinationals that use them – Maccas and Shell) for that reason… they...
by Winno | Mar 18, 2016 | TV Commercials
This one is a bit of a tearjerker and is an attempt by a big multinational to show how well they identify with and appreciate “moms” but if you can sit through it to the end you’ll probably love it. As it’s 2 minutes it would cost a motza to run it on commercial...
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