by Winno | Nov 29, 2013 | TV Commercials
I love it when a sharp eyed, switched on client, marketer or advertising exec sees an event that can be used to promote the product. Here’s some smart thinking by a pickup truck driver (and a pilot) as reported on the news and here’s the commercial that I’ll bet went...
by Winno | Nov 27, 2013 | Develop yourself
I’ve just had some scripts I’ve written returned with some amendments. Amendments made by another person to correct some of the words I’ve written to correct what I’ve said back into language as it is written rather than as it is spoken. You know...
by Winno | Nov 25, 2013 | Tales
The other day I was pondering whether I should go for a run in the pouring rain. Really, it’s great running in the rain. The hardest bit is taking the first step outside and letting the cold rain hit your warm body. Once you get going running in the rain is...
by Winno | Nov 22, 2013 | More business
It’s said that customer service should deliver what the customer wants and here is a classic example of someone discovering what the customer really wanted to overcome a problem and devising a brilliant solution. Great customer service, great thinking, great...
by Winno | Nov 18, 2013 | Develop yourself
When people deal with you, they want to know that you have an appreciation and understanding not only of your business, but a broader range of interests, activities and affairs. That’s why it pays to always be on a lifelong learning process and invest in increasing...
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