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Monthly Archives: August 2010
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Service: A Key To Business Success
, Service is all about exceeding customer, client and patient expectations. Service is about making people say ‘Wow!’ It’s about making people feel great about the way you handle their enquiry, their complaint, their problem, their need, their demand or their order…
Categories Marketing that works, More business, Tips & Tricks
Tags Customer Service, Develop yourself, Small Business
2 Comments
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Putting it together simply!
, This is claimed to be a 30 second speech by Bryan Dyson (CEO of Coca Cola). Now I don’t know whether he actually said it but, if he didn’t say it, he should have!
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How to Become the Best in Business
, In your business, what are the heaviest influencing factors on your customer’s perceptions of your business? What are the critical factors that make them say “Wow!”? That makes dealing with you so good that people want to tell their friends and colleagues about you…
Categories More business, Tips & Tricks, Uncategorized
Tags All Products, Customer Service, Marketing, Sell more, Small Business
1 Comment
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Another commercial
, I have two commercials for you this month…
Categories Marketing that works, Tips & Tricks
Tags Ads and Advertising, Another Commercial, Funny, Marketing, Sell more
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The all pervasiveness of social neworking
, It seems that every one is getting on the social media bandwagon and recommending that we all madly Twitter, Facebook, Link In, blog and all the rest! And staying in touch and building networks certainly makes sense… to a point!
Categories Develop yourself, More business, Tales, Tips & Tricks, Uncategorized
Tags Current Events, Develop yourself, Small Business, Social Media, Technology
2 Comments
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Best headline of 2010 so far!
, Firefighters rescue Custard from last stand (NZPA June 13, 2010, 3:45 pm) Waikato firefighters branched out from ordinary duties today to abseil a trapped dog to safety and rescue a kitten trapped under a sink. Cambridge firefighters were called out …
Categories Marketing that works, Tales, Tips & Tricks, Uncategorized
Tags Current Events, Funny
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Where do you put the word “only” in a sentence?
, One of my favourite e-newsletters is “The Grammar Factor” written by Mary Morel because I pick up interesting snippets that help me become a better writer (and appreciator of the English language) like this…
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If you a health practitioner…
, And you’re subject to the new Australia wide legislation then these notes must be compulsory reading.
I still see some practitioners doing things they shouldn’t (like using testimonials)…
Categories Marketing that works, More business, Tips & Tricks, Uncategorized
Tags All Products, Current Events, Sell more, Small Business
2 Comments
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Another commercial
, It’s a change to see an anti-smoking TVC that doesn’t feature gangrenous toes or decaying lungs and this one does a pretty effective job of making the point that the kids would miss you if you’re gone…
Categories Marketing that works, Tips & Tricks
Tags Ads and Advertising, Another Commercial, Funny, Marketing, Sell more
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Using current events to catch the customer’s eye…
, I always love to see companies who are alert to opportunity and can use current events in a clever and effective way in their advertising. This advertisement from IKEA certainly does that!
Categories Marketing that works, Tales, Tips & Tricks
Tags Ads and Advertising, Current Events, Funny, Marketing, Reflections, Sell more, Social Media
4 Comments
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